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  • Current at: 29 October 2008
    Reaching For Your Goals - Part Two

    What is another difference between people who achieve their goals and those who don’t?
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  • Current at: 28 October 2008
    Brand Yourself And Outshine Your Competitors

    Modern consumers are more demanding and more informed than ever before. They are aware that they have choices and that there is considerable competition for their business. Costs can only go so low, so there is a limit to reducing prices as a competitive tool. This leaves one area for modern businesses to outshine their competitors, and that is customer service.
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  • Current at: 18 August 2008
    The Benefits of Having a Website

    Looking for new ways to market your building business? Nowadays, consumers are becoming more demanding when making their purchasing decisions. Establishing a website is a great way to meet consumers' demand for information, so it makes sense to consider having a website for your building business.
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  • Current at: 18 August 2008
    Marketing Plans - Reviewing Your Plan

    As with most things in life, marketing plans boil down to three simple steps: Plan, Do; and Review. The tricky bit is “how”. This series of information sheets have been designed to help you create and implement a marketing plan for your business. They are called: Marketing Plans – Background Information; Marketing Plans – Devising a Strategy; and Marketing Plans – Reviewing Your Plan.
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  • Current at: 18 August 2008
    Marketing Plans - Devising a Strategy

    As with most things in life, marketing plans boil down to three simple steps: Plan, Do; and Review. The tricky bit is “how”. This series of information sheets have been designed to help members create and implement a marketing plan for their business. They are called Marketing Plans – Background Information; Marketing Plans – Devising a Strategy; and Marketing Plans – Reviewing Your Plan.
    Click for more information

  • Current at: 18 August 2008
    Marketing Plans - Background Information

    As with most things in life, marketing plans boil down to three simple steps: Plan, Do; and Review. The tricky bit is “how”. This series of information sheets have been designed to help members create and implement a marketing plan for their business. They are called Marketing Plans – Background Information; Marketing Plans – Devising a Strategy; and Marketing Plans – Reviewing Your Plan.
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  • Current at: 11 August 2008
    Smart Marketing, Smart Budget

    What does it mean to effectively promote your business? Put simply, it means to market on a smart budget, develop a strong value proposition, understand how buyers think and generate more sales above costs to increase profits.
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