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Marketing/Customers

  • Current at: 18 August 2008
    Seven Tips for Keeping Customers for Life

    This information sheet provides useful tips on how to keep customers for life.
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  • Current at: 18 August 2008
    Using Mail-outs to Market Your Business

    While some companies are able to communicate directly with customers or use a mix of email, websites and media appearances to get their message across, one of the most common methods of reaching clients is through the use of mail-outs or direct mail. Here are some tips to help you get great returns and advertise your business successfully.
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  • Current at: 18 August 2008
    Using Design for Business Success

    Your business’ advertisements, stationery and promotional materials are often the first impression that others have of your business. Therefore, getting it right is crucial. Here are a few tips to bear in mind when developing your company’s image.
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  • Current at: 18 August 2008
    Marketing Plans - Reviewing Your Plan

    As with most things in life, marketing plans boil down to three simple steps: Plan, Do; and Review. The tricky bit is “how”. This series of information sheets have been designed to help you create and implement a marketing plan for your business. They are called: Marketing Plans – Background Information; Marketing Plans – Devising a Strategy; and Marketing Plans – Reviewing Your Plan.
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  • Current at: 18 August 2008
    Marketing Plans - Devising a Strategy

    As with most things in life, marketing plans boil down to three simple steps: Plan, Do; and Review. The tricky bit is “how”. This series of information sheets have been designed to help members create and implement a marketing plan for their business. They are called Marketing Plans – Background Information; Marketing Plans – Devising a Strategy; and Marketing Plans – Reviewing Your Plan.
    Click for more information

  • Current at: 18 August 2008
    Marketing Plans - Background Information

    As with most things in life, marketing plans boil down to three simple steps: Plan, Do; and Review. The tricky bit is “how”. This series of information sheets have been designed to help members create and implement a marketing plan for their business. They are called Marketing Plans – Background Information; Marketing Plans – Devising a Strategy; and Marketing Plans – Reviewing Your Plan.
    Click for more information

  • Current at: 03 March 2008
    An Introduction to Email

    Email is changing the way we do business. It is a useful communication tool for dealing with your clients, as well as your suppliers. It is fast, convenient, and best of all cheap. This information sheet provides some useful tips on how to effectively manage your email to deliver your business real benefit.
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  • Current at: 08 November 2006
    Getting The Most From Networking

    Small business operators are presented with a terrific opportunity to renew old contacts and drum up new business, with the attendance at networking events. It can be tricky to make the most of these events so here’s a few tips to get you geared up.
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