Q: How has COVID-19 impacted your business?
MB: COVID-19 has actually helped massively. It was very concerning at the start, we took a massive dive in sales and we thought our whole business would collapse, but in hindsight we see that people were just uncertain and scared. We worked hard to keep our minds and actions focused during this time.
COVID-19 has been devastating to the world but if we can find a silver lining it’s that it has forced us to refine the way we conduct business and work as a team.
SB: Most of our clients are responding really well to shifting the business process online. The technology available has allowed us to continue having face-to-face meetings so to speak, rather than having conversations over the phone, which we find can be very detached and impersonal. Recently, we had a Zoom meeting with some clients who were comfortable enough to dial in wearing dressing gowns and holding a glass of wine – that was a huge positive in our eyes.
It has also helped us complete projects faster because the whole team’s on the call and can answer any questions raised in a single meeting. Our first virtual design meeting was the quickest design we have ever done. The clients were walking around the house FaceTiming our designers throughout it, adding much needed visual to the design process that we didn’t have when conducting meetings in the office. We have nearly finished that project on time and to budget. Zoom is our new best friend and using it has become standard business practice for us.