In the online world visual appeal is everything. You need a website design that will capture the attention of potential customers and your bot should do the same.
When designing a chatbot, remember to align it with the overall style of your website. But it should still embody simplicity and minimalism. Small things, such as using the same colour for the bot as the top banner or keeping the icon design consistent with the menu icons, are all you need to tie everything together.
In terms of the visual appeal of the pop-up icon that opens the chat function, there is a lot to consider. It can be a pop-up that automatically opens straight to the chat; a small banner with a CTA, such as start talking here; or just a simple speech bubble icon.
The unspoken rule for bots is they must always sit at the bottom right hand corner. Over time people have become conditioned to look for certain things in certain places – often without realising they are doing it. Bots now fall into this category and the bottom right hand side of the computer screen is where users have been conditioned to look. As they say ‘location, location, location’.
If you don’t have a website developer to build a chatbot function from scratch, there are Chatbot applications that install pre-built chatbot software to your website for varying costs.