In that spirit, naming the businesses was a bit of fun too. Jamie gave Ash the nickname 'rooster' early on in their friendship, and the name stuck. Ash quips, 'We were wanting to do something a little bit different, and I thought what about 'rooster'. So we've got a graphic designer mate, we gave him our idea and explained we wanted something that stood out and was creative. Something like us – serious, but fun as well.'
It's clear that the boys like to have a good time together, but it's no laughing matter when they get on the tools.
They shift from jokesters into meticulous craftsman, assembling a structure in a measured and precise manner. I can see that this no-nonsense approach to building is why the business has gone from strength to strength.
'We're starting to expand and had a couple of apprentices. We always knew we were going to need to get a truck once we started to grow. We looked at a few different brands and even test drove a few, but the Isuzu Traypack was the standout, really. It isn't overly large, so it is easy to manoeuvre but is big enough to keep all the tools in the truck at once, so we are always ready for anything.'