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Celebrating 120 years in business, Portwest is a revolutionary manufacturer of workwear, safety wear and PPE. Renowned for its sustainability, innovation and customer satisfaction, its design, materials and manufacturing are highly advanced.
‘The engineering and design prowess behind Portwest’s workwear sets these brands apart from competitors,’ says Paul Giles, Regional Sales Manager at Portwest. ‘Every stitch, every fabric choice, every design element is meticulously planned and executed. Our workwear is not just durable, but comfortable and functional.’
Workwear needs to be adaptable to varying weather conditions, especially for people who work outdoors. ‘Portwest workwear is designed and crafted to withstand the harshest work conditions in Australia all year round,’ says Paul.
Culture, community and the values of tradespeople in Australia are the ‘key to nation-building and a wise career choice’, says Paul.
Portwest’s philosophy, ‘Smart Work’, aims directly at Australian builders who want to easily manage all their day-to-day challenges. ‘We’re committed to ensuring every worker is equipped with workwear that’s safe, technologically advanced, and eco-conscious,’ says Paul.
Its products utilise cutting-edge techniques with long-lasting fabrics that are breathable on even the most sweltering days. In addition, they are aligned with eco-friendly values.
The new WX2 Eco workwear range, for example, is designed to combine recycled polyester with superior comfort. Its stretch shorts, equipped with four pockets and a side elastic waist for optimal fit, are both functional and well-priced.
Workwear is an extension of a company’s brand. It’s important to choose gear that can be customise and aligns with the company’s image and values. Portwest offers a unique customisation and embroidery service for all its customers.
Founded in 1904 in Ireland, Portwest is a family-owned business. Its brand is sold in more than 130 countries including Australia and New Zealand. The company invested $10 million in Australian operations, launching a new warehouse facility in Melbourne in 2017. It also acquired the popular Huski Explorer brand, which continues with quality workwear products.
Through initiatives such as eco-friendly Portwest Planet, the brand is committed to a sustainable future. Its products are responsibly sourced and produced in the most environmentally friendly manner. In addition, 85 per cent of its packaging is recycled and fully recyclable.
Portwest has a team of world-class designers who specialise in flame-resistant and high-visibility workwear, hand and foot protection, PPE and wearable technology.
In addition, safety is key for this firm, adhering to Australian safety codes and standards. ‘It’s workwear designed to protect, giving workers the confidence to perform their tasks without compromising,’ says Paul.
A market leader in safety, Portwest’s team constantly researches the latest trends and innovations that meet and exceed customers’ needs.
As Paul points out: ‘Our mission is to make the world of work a safer place. Our clothes allow people to perform to the height of their abilities.’
For more information, visit Portwest’s current ranges. Or reach out if you'd like to speak to a Portwest representative.
This article was compiled with contributions from Portwest.
First published on 25 February 2025