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Connecting with potential customers using social media

Social media can be an incredibly powerful way to market your business. This HIA webinar series can assist you to connect with potential customers and grow your online engagement.
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Understanding how you can use social media to benefit your business may look complicated, but it can be an incredibly powerful way to connect with potential customers and grow your business.

HIA has assembled a webinar series that is full of practical information about how to use social media to maximise engagement with your customers and market your business successfully.  

Each webinar is presented by industry experts who can help you make the most of the advantages offered by social media. Included in the webinar series are the following:

  • How to use social media to market your business – For use by people who are brand new to social media and who want to reach current and new customers without blowing their budget. 
  • Social media best practice – A behind-the-scenes look at how to maximise your social media engagement on Facebook, Instagram and other social media platforms. 
  • How to generate measurable results using Facebook – Why Facebook is the most effective social media platform to use.  
  • Instagram 101: How Instagram can work for your business – How to build a profile, plan and upload content, and generate followers. 
  • Social media apps: how to get the most from your social media posting – How to stay on top of your social media posting through the use of free and paid apps.

Check out this resource to access this webinar series full of information and practical tips.

Access this resource now


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Who is it for?

Residential builders and industry professionals

This resource is designed for builders and industry professionals who want to unlock the power of social media to connect with potential customers. 

What does it include?

  • How to use social media to market your business
  • Social media best practice
  • How to generate measurable results using Facebook
  • Instagram 101
  • Social media apps - how to get the most from your social media posting.

Become a HIA member today

Join Australia’s largest residential building association to gain access to a huge range of industry products and business services. We can help you manage, operate and grow your business.